.gr, .com.gr, .gr.com, .eu — Which TLD Should a Greek Business Choose?
If you run a Greek business and you are choosing a domain, four TLDs are realistically on your shortlist: .gr, .com.gr, .gr.com, and .eu. Each sends a different trust signal, has different registration rules, and trades at a different price point. This is what you need to know to pick the right one — and to decide which of the others, if any, to grab as defensive redirects.
.gr — the default for Greek businesses
The country-code TLD for Greece, run by ICS-FORTH on behalf of EETT (the Hellenic Telecommunications and Post Commission). Registration is open to anyone, no Greek residency or business requirement.
Trust signal: highest for a Greek audience. A .gr immediately communicates "Greek business, intended for Greek customers." It is what your visitor expects when they type your name from a Greek search or hear it on Greek radio.
Price: annual renewal in the low double digits (euros) for a standard .gr. Premium names traded on the secondary market range from a few hundred to low five figures.
SEO: Google treats .gr as a strong geographic signal for Greek-language searches. If your audience is Greek, .gr is the default answer.
When to use: always, as your primary domain, if you serve the Greek market.
.com.gr — second-level Greek TLD
Also managed under the .gr namespace, with the same registry. Originally intended to distinguish commercial entities from other registrants, .com.gr today is essentially a parallel naming layer — useful when the .gr you want is taken and the .com.gr equivalent is free.
Trust signal: good but not as immediate as .gr. Greek customers recognise it; foreign customers may not.
Price: similar to .gr at registration.
SEO: similar geographic targeting to .gr for Greek searches.
When to use: as a fallback when the .gr is unavailable, or as a defensive registration alongside your .gr (to keep someone else from using a confusingly similar name).
.gr.com — the international wrapper
This is not a Greek-run TLD — it is a third-level convention on the international .com namespace, operated by CentralNic. From a registry perspective, it behaves like a regular .com.
Trust signal: mixed. Reads as "Greek-flavoured international" — useful for businesses targeting Greeks abroad, the diaspora, or international visitors interested in Greece. Less appropriate as a primary domain for a purely domestic business.
Price: higher than .gr, comparable to a regular .com (low to mid double digits per year).
SEO: Google does not treat .gr.com as a Greek geographic TLD. It is a generic gTLD with a Greek hint.
When to use: diaspora-targeted businesses, English-language tourism portals, or as a defensive registration to prevent confusion.
.eu — European-wide identity
The TLD for the European Union, available to any individual or business with an EU/EEA address. Run by EURid under contract with the European Commission.
Trust signal: strong for businesses positioning themselves as European rather than narrowly Greek. Good for B2B operations selling across EU markets, or for businesses operating in multiple European countries.
Price: similar to .com.
SEO: Google treats .eu as a multi-country signal for EU-language searches, but not specifically Greek. If your audience is primarily Greek, .eu is a weaker geo-signal than .gr.
When to use: as your primary domain if your business audience is pan-European, or as a defensive registration to protect your brand across the EU.
A practical strategy for Greek businesses
For a Greek business serving Greek customers, the standard playbook is:
- Register .gr first. Your primary domain — business cards, invoices, SEO target.
- Register .com if available and affordable. Protection against confusion and a future-proof option if you ever expand internationally.
- Register .com.gr as a redirect to your .gr. Stops a competitor from picking up the variation.
- Consider .eu if you sell into other EU markets, or as a defensive registration.
- .gr.com is usually optional — register only if you specifically target the Greek diaspora or international tourism audiences.
The full bundle costs less than €100 per year for most names. Compared with the cost of a competitor capturing customers who typed a similar variation, it pays for itself the first time it stops a confusion.
Search availability at kapaweb across all four TLDs in one query — see at a glance which are free for your name and which need a backorder.
